Today I have my friend Chris Mercer on the show. Chris is the founder of MeasurementMarketing.io and he specializes in website analytics. Analytics may not sound like the sexiest of topics but most people are doing it wrong. Most people don&#8217;t know how to use Google Analytics and most shop owners have no idea what metrics to focus on. In this episode, Chris teaches us the right way to gather and analyze your data for an e-commerce store. What You&#8217;ll Learn Chris&#8217;s backstory and why he decided to specialize in analytics The right way to setup Google Analytics for your [&#8230;]
The post <a rel="nofollow" href="https://mywifequitherjob.com/episode356/">356: The Right Way To Setup Your Website Analytics With Chris Mercer</a> appeared first on <a rel="nofollow" href="https://mywifequitherjob.com">MyWifeQuitHerJob.com</a>.

356: The Right Way To Setup Your Website Analytics With Chris Mercer

Today I have an extra special guest on the show, Erick Strider. Erick is not her real name but it&#8217;s the name she uses when she sells her products on Etsy. Erick is only 16 years old, yet she has a side hustle that makes her over a thousand dollars a month on Etsy. Erick had no experience running an eCommerce business prior to selling on Etsy and she started with no audience. But she used a very straightforward strategy to make 4 figures per month selling Possum pins on Etsy. What You&#8217;ll Learn How Erick started Opossum Rot Studio [&#8230;]
The post <a rel="nofollow" href="https://mywifequitherjob.com/episode355/">355: 16 Year Old Makes 1K/Month Selling Opossum Products With Erick Strider</a> appeared first on <a rel="nofollow" href="https://mywifequitherjob.com">MyWifeQuitHerJob.com</a>.

355: 16 Year Old Makes 1K/Month Selling Opossum Products With Erick Strider

This post will evaluate Shopify Shipping versus other paid shipping software solutions to handle your shipping and fulfillment logistics. You&#8217;ll learn why Shopify Shipping is actually quite expensive even though it&#8217;s technically free. If you run an ecommerce business selling physical products online, you are responsible for shipping and delivering your orders to the end customer in a timely fashion. Especially if you run a small online store, you likely don&#8217;t have the sales volume to justify paying for a 3rd party fulfillment center. As a result, you must handle your own shipping logistics in the early stages of your [&#8230;]
The post <a rel="nofollow" href="https://mywifequitherjob.com/shopify-shipping/">What Is Shopify Shipping And How It Works</a> appeared first on <a rel="nofollow" href="https://mywifequitherjob.com">MyWifeQuitHerJob.com</a>.

What Is Shopify Shipping And How It Works

Today I have my buddy Andrew Youderian back on the show for the 5th time. Andrew is the founder of the Ecommerce Fuel community and he&#8217;s also the brainchild of ECF Capital where he invests in e-commerce companies as well. Andrew just completed a 6-month project where he launched Overlander.com and he grew it to nearly a 1 million dollar run rate within that time frame. Here&#8217;s how he did it. What You&#8217;ll Learn How Andrew got Overlander.com off its feet How to grow to a million dollar run rate as quickly as possible. The best strategies for scaling quickly [&#8230;]
The post <a rel="nofollow" href="https://mywifequitherjob.com/episode354/">354: 0 To 1 Million In 6 Months Selling Overlanding Gear With Andrew Youderian</a> appeared first on <a rel="nofollow" href="https://mywifequitherjob.com">MyWifeQuitHerJob.com</a>.

354: 0 To 1 Million In 6 Months Selling Overlanding Gear With Andrew Youderian

Selling your own private label products is by far the best way to create a strong, recognizable ecommerce brand. This post will teach you how to get started selling private label products online and how private and white labeling works. When it comes to creating your own private label brand, there&#8217;s a common misconception that you need to be a skilled product designer or an inventor in order to manufacture your own branded products. This assumption is 100% false. Not only does private labeling require zero experience but you don&#8217;t need a background in product design either. For example, when [&#8230;]
The post <a rel="nofollow" href="https://mywifequitherjob.com/private-label-products/">How To Find Private Label Products To Sell Step By Step</a> appeared first on <a rel="nofollow" href="https://mywifequitherjob.com">MyWifeQuitHerJob.com</a>.

How To Find Private Label Products To Sell Step By Step

In this special episode, I take a moment to reflect on my childhood and how being raised by 2 tiger parents affected my future as an entrepreneur. In addition, I discuss 3 life lessons (learned from my Asian parents) that everyone should follow in order to be successful in business and life. What You&#8217;ll Learn Why running a successful business is inherently unglamorous Why being happy all the time is not the answer The boring, mind numbing drudgery that I go through on a weekly basis The secret to not giving up and being persistent Other Resources And Books MyWifeQuitHerJob.com [&#8230;]
The post <a rel="nofollow" href="https://mywifequitherjob.com/episode353/">353: Are Successful Entrepreneurs A Product Of Tiger Parenting?</a> appeared first on <a rel="nofollow" href="https://mywifequitherjob.com">MyWifeQuitHerJob.com</a>.

353: Are Successful Entrepreneurs A Product Of Tiger Parenting?

In this special episode, Austin Brawner and I interview each other and talk about the different ways that we both automate our businesses. Thanks to computers and automation, Austin and I are able to run extremely lean businesses and we reveal our philosophies and our efficient methods openly in this podcast. Austin runs the E-commerce Influence Podcast which is one of the few podcasts that I actually listen to. He has a wide breadth of business knowledge and he really knows his stuff. What You&#8217;ll Learn How Austin and I automate our businesses. 6 things that you can automate in [&#8230;]
The post <a rel="nofollow" href="https://mywifequitherjob.com/episode352/">352: A Sneak Peek Into How We Automate Our Businesses With Austin Brawner And Steve Chou</a> appeared first on <a rel="nofollow" href="https://mywifequitherjob.com">MyWifeQuitHerJob.com</a>.

352: A Sneak Peek Into How We Automate Our Businesses With Austin Brawner And Steve Chou

Today I&#8217;m thrilled to have Jennifer Marie Garza on the show. Jen is the founder of LowCarbInspirations.com which is a company that specializes in keto and healthy living. She&#8217;s also the author of one of the highest-selling keto cookbooks of all time called &#8220;Easy Keto For Busy People&#8221;. She runs a gigantic Facebook group with almost 200K members, a Facebook page with almost 700k fans, and another Facebook group with 100k members. Jen is one of the most successful people I know in this space, and in this episode, she&#8217;s teaches us her secrets. What You&#8217;ll Learn What led Jen [&#8230;]
The post <a rel="nofollow" href="https://mywifequitherjob.com/episode351/">351: How To Use Facebook Groups To Make Millions Selling Keto Products With Jen Garza</a> appeared first on <a rel="nofollow" href="https://mywifequitherjob.com">MyWifeQuitHerJob.com</a>.

351: How To Use Facebook Groups To Make Millions Selling Keto Products With Jen Garza

Starting An Online Store So Your Spouse Can Quit And Stay At Home With The Kids

MyWifeQuitHerJob.com

If you’re hoping to launch a Print on Demand business, and you don’t want to fight for customer attention on a marketplace like Etsy, Shopify is a brilliant choice. Shopify is actually my number one ecommerce platform for print on demand vendors, because it integrates with dozens of great platforms. The trouble is, with so [&#8230;]
The post <a href="https://bootstrappingecommerce.com/best-shopify-print-on-demand-companies/">I Tried 7 Shopify Print on Demand Companies. Here&#8217;s My Favorite</a> appeared first on <a href="https://bootstrappingecommerce.com">Bootstrapping Ecommerce</a>.

I Tried 7 Shopify Print on Demand Companies. Here’s My Favorite

I’m so excited to get into the Valentine’s Day gift giving zone. As February approaches, love is in the air and shoppers are gearing up to buy for their sweetheart. Valentine’s Day is one of the most exciting times of the year for any eCommerce business. Why? Because people are actively searching for thoughtful and [&#8230;]
The post <a href="https://bootstrappingecommerce.com/what-to-sell-on-valentines-day/">What to Sell on Valentine&#8217;s Day: 20 Products I Personally Recommend for 2025</a> appeared first on <a href="https://bootstrappingecommerce.com">Bootstrapping Ecommerce</a>.

What to Sell on Valentine’s Day: 20 Products I Personally Recommend for 2025

Print-on-demand (POD) is the easiest way to get into e-commerce without the hassle of inventory or big upfront costs. As someone who’s been working with ecommerce and POD for 15 years I can tell you this model is perfect if you want to turn your creativity into a steady income. When I first started I [&#8230;]
The post <a href="https://bootstrappingecommerce.com/how-to-create-print-on-demand-designs/">How to Create Print-on-Demand Designs for Beginners</a> appeared first on <a href="https://bootstrappingecommerce.com">Bootstrapping Ecommerce</a>.

How to Create Print-on-Demand Designs for Beginners

So you’re wondering if print on demand (POD) really makes money? I’ll tell you straight up: it does. I’ve been in eCom for over 15 years and print on demand has been one of the most fun, low risk ways to make money online. Whether you’re a beginner dipping your toes in or ready to [&#8230;]
The post <a href="https://bootstrappingecommerce.com/how-to-make-money-with-print-on-demand/">How to Make Money with Print on Demand: From Beginner to Pro</a> appeared first on <a href="https://bootstrappingecommerce.com">Bootstrapping Ecommerce</a>.

How to Make Money with Print on Demand: From Beginner to Pro

Selling plants online is one of the best ways to tap into the growing market for green spaces, whether indoors or out. With 15 years of eCommerce experience under my belt, I can tell you this: it’s not as hard as you think. Here’s the roadmap to start making money by selling plants online. How [&#8230;]
The post <a href="https://bootstrappingecommerce.com/how-to-sell-plants-online/">How to Sell Plants Online: A 9-Step Guide for 2025</a> appeared first on <a href="https://bootstrappingecommerce.com">Bootstrapping Ecommerce</a>.

How to Sell Plants Online: A 9-Step Guide for 2025

I’ve worked in social media for years and seen platforms come and go. TikTok has been a game changer for influencers, helping millions grow their following and build businesses. But the possibility of TikTok being banned in the US is real and it’s making creators think about what’s next. If I were in this situation [&#8230;]
The post <a href="https://bootstrappingecommerce.com/tiktok-usa-ban/">What Influencers Can Do if TikTok Gets Banned in the US</a> appeared first on <a href="https://bootstrappingecommerce.com">Bootstrapping Ecommerce</a>.

What Influencers Can Do if TikTok Gets Banned in the US

When I started my print-on-demand business seven years ago, the first decision I had to make was what shirts to use. It might seem like a small detail, but let me tell you – it’s everything. Your choice of blank shirts can make or break your business. Two of the biggest players in the game [&#8230;]
The post <a href="https://bootstrappingecommerce.com/gildan-vs-bella-canvas/">Gildan vs Bella Canvas for Print-On-Demand: Which is Best for Your Business?</a> appeared first on <a href="https://bootstrappingecommerce.com">Bootstrapping Ecommerce</a>.

Gildan vs Bella Canvas for Print-On-Demand: Which is Best for Your Business?

Bootstrapping Ecommerce

In this episode, Drew talks with Andrew Youderian on the  eCommerceFuel.com podcast to explain how to leverage post cards in your business, how his companies are gearing up for Black Friday, and more.  Subscribe: iTunes &#124; Stitcher Highlights The best way to utilize post cards for a significantly higher return on investment than other marketing [&#8230;]
The post <a rel="nofollow" href="https://www.nerdmarketing.com/podcast-41-ecommerce-fuel-interview-post-card-marketing-for-ecommerce/">Podcast 41: eCommerce Fuel interview &#8211; Post Card Marketing for eCommerce</a> appeared first on <a rel="nofollow" href="https://www.nerdmarketing.com">Nerd Marketing</a>.

Podcast 41: eCommerce Fuel interview – Post Card Marketing for eCommerce

How to maximize profits on Black Friday and Cyber Monday
The post <a rel="nofollow" href="https://www.nerdmarketing.com/holiday-postcard-marketing/">How to Maximize Profits over Black Friday &#8211; Cyber Monday</a> appeared first on <a rel="nofollow" href="https://www.nerdmarketing.com">Nerd Marketing</a>.

How to Maximize Profits over Black Friday – Cyber Monday

In this episode, Drew shares his favorite resources and private equity investment contacts. Subscribe: iTunes &#124; Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights A few names to file away and pull-out when you&#8217;re looking to sell Links / Resources Brian Colton, Brooklyn-Equity Carson Biederman, Digital Fuel Capital [&#8230;]
The post <a rel="nofollow" href="https://www.nerdmarketing.com/podcast-40-private-equity-rolodex/">Podcast 40: My Private Equity Rolodex</a> appeared first on <a rel="nofollow" href="https://www.nerdmarketing.com">Nerd Marketing</a>.

Podcast 40: My Private Equity Rolodex

In this episode, Drew talks about six things you can do to maximize your company&#8217;s valuations. Subscribe: iTunes &#124; Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights Six tips to maximize your valuation How to decide on your story Tips for minimizing risk Diversifying your traffic sources Getting [&#8230;]
The post <a rel="nofollow" href="https://www.nerdmarketing.com/podcast-39-six-things-can-today-maximize-valuation-tomorrow/">Podcast 39: The Six Things You Can Do Today to Maximize Your Valuation Tomorrow</a> appeared first on <a rel="nofollow" href="https://www.nerdmarketing.com">Nerd Marketing</a>.

Podcast 39: The Six Things You Can Do Today to Maximize Your Valuation Tomorrow

In this episode, Drew talks about the three highlights of how deals go down in the private equity process. Subscribe: iTunes &#124; Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights Three highlights on how deals go down in the private equity Links / Resources FE International Quiet Light [&#8230;]
The post <a rel="nofollow" href="https://www.nerdmarketing.com/podcast-38-sell-business-process/">Podcast 38: How you sell a business—“the Deal Process”</a> appeared first on <a rel="nofollow" href="https://www.nerdmarketing.com">Nerd Marketing</a>.

Podcast 38: How you sell a business—“the Deal Process”

In this episode, Drew talks about his own personal experiences in buying and selling companies, and gives a brief intro to private equity, which he&#8217;ll discuss in the next few episodes. Subscribe: iTunes &#124; Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights Insight on selling Drew&#8217;s first company, [&#8230;]
The post <a rel="nofollow" href="https://www.nerdmarketing.com/podcast-37-intro-to-private-equity/">Podcast 37: Intro to Private Equity</a> appeared first on <a rel="nofollow" href="https://www.nerdmarketing.com">Nerd Marketing</a>.

Podcast 37: Intro to Private Equity

In this episode, Drew talks about buying a company, and a few major lessons he learned from doing the deal. Subscribe: iTunes &#124; Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights The Lessons I learned from the AutoAnything deal Links / Resources AutoAnything Press Release Transcript Prefer to [&#8230;]
The post <a rel="nofollow" href="https://www.nerdmarketing.com/podcast-36-just-bought-autoanything-com/">Podcast 36: So we just bought AutoAnything.com &#8230;.</a> appeared first on <a rel="nofollow" href="https://www.nerdmarketing.com">Nerd Marketing</a>.

Podcast 36: So we just bought AutoAnything.com ….

In this episode, Drew talks in-depth about the tools that made productive work possible during a 7-month long trip across the globe with his family. Subscribe: iTunes &#124; Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights 19 Online tools that made it possible to work and travel for [&#8230;]
The post <a rel="nofollow" href="https://www.nerdmarketing.com/podcast-35-top-nerd-travel-tools/">Podcast 35: Top Nerd Travel Tools</a> appeared first on <a rel="nofollow" href="https://www.nerdmarketing.com">Nerd Marketing</a>.

Podcast 35: Top Nerd Travel Tools

Data-Driven Growth Strategies for Ecommerce Executives

Nerd Marketing

Last Updated on January 8, 2025 Google allows merchants to choose only one image as a primary product image. This image is standardized (against a white background) for everyone using Google Shopping, so no wonder advertisers look for ways to stand out from their competitors. If you want to achieve this and take one step [&#8230;]
The post <a href="https://www.storegrowers.com/additional-image-link-attribute/" data-wpel-link="internal">How to Configure Additional Image Links in Your Product Feed: A Guide</a> appeared first on <a href="https://www.storegrowers.com" data-wpel-link="internal">Store Growers</a>.

How to Configure Additional Image Links in Your Product Feed: A Guide

Last Updated on January 8, 2025 You know how they say &#8220;change is the only constant&#8221;? Well, Google is known for introducing updates to its Ads platform every 18 months or so. Sometimes, these updates affect its naming conventions, and you suddenly need to learn new terms.&#160; Other times, the changes are more profound and [&#8230;]
The post <a href="https://www.storegrowers.com/audience-manager-in-google-ads/" data-wpel-link="internal">5 Tips on How to Use Google Ads Audience Manager (Guide)</a> appeared first on <a href="https://www.storegrowers.com" data-wpel-link="internal">Store Growers</a>.

5 Tips on How to Use Google Ads Audience Manager (Guide)

Last Updated on January 8, 2025 Learning more about a product’s quality is important to online shoppers, so the material a product’s made of is as relevant as its color, size, and price.&#160; In this article, we’ll introduce you to the material attribute and cover how to use it in Google Shopping, how to add [&#8230;]
The post <a href="https://www.storegrowers.com/material-attribute/" data-wpel-link="internal">How to Configure the Material Attribute in Your Product Feed?</a> appeared first on <a href="https://www.storegrowers.com" data-wpel-link="internal">Store Growers</a>.

How to Configure the Material Attribute in Your Product Feed?

Last Updated on January 8, 2025 Adding the right categories helps your products to be matched with the right search queries. That’s what Google’s product category aims to define, the right category of products for the right searches. In this article, we discuss what google_product_category is, how it’s used in Google Shopping, which format is [&#8230;]
The post <a href="https://www.storegrowers.com/google-product-category-attribute/" data-wpel-link="internal">How to Use Google Product Category Attribute in Google Product Feeds</a> appeared first on <a href="https://www.storegrowers.com" data-wpel-link="internal">Store Growers</a>.

How to Use Google Product Category Attribute in Google Product Feeds

Last Updated on January 8, 2025 Sometimes, merchants are not always certain when and how to use each attribute in the product feed, which essentially means they’re not using all the beneficial options to target potential customers.&#160; Two of the most important attributes that can quickly improve your overall marketing strategy are the included and [&#8230;]
The post <a href="https://www.storegrowers.com/included-and-excluded-destination-attributes/" data-wpel-link="internal">How to Configure the Included and Excluded Destination Attributes in Google Product Feed?</a> appeared first on <a href="https://www.storegrowers.com" data-wpel-link="internal">Store Growers</a>.

How to Configure the Included and Excluded Destination Attributes in Google Product Feed?

Last Updated on January 8, 2025 Google Shopping has a number of attributes that allow users to pinpoint the exact size, fit, color, pattern, theme, and other product features. In this article, we’ll cover the size attribute for product feeds and explain what it is, how to satisfy Google’s formatting requirements, how to add size [&#8230;]
The post <a href="https://www.storegrowers.com/product-size-attribute/" data-wpel-link="internal">How to Configure the Size Attribute for Items in Your Product Feed</a> appeared first on <a href="https://www.storegrowers.com" data-wpel-link="internal">Store Growers</a>.

How to Configure the Size Attribute for Items in Your Product Feed

Last Updated on January 8, 2025 Product images are the best way to present your products on an online shopping platform.&#160; But some product images can be a bit boring, especially if they’re used in Display Ads amid all kinds of exciting content. The lifestyle image link attribute is the answer to that. You keep [&#8230;]
The post <a href="https://www.storegrowers.com/lifestyle-image-link-attribute/" data-wpel-link="internal">The Lifestyle Image Link Attribute 101 (Practical Tips)</a> appeared first on <a href="https://www.storegrowers.com" data-wpel-link="internal">Store Growers</a>.

The Lifestyle Image Link Attribute 101 (Practical Tips)

Last Updated on January 8, 2025 When we talk about product feeds, most attributes are shared between platforms like Facebook or Google. But sometimes Google adds product attributes that are unique to their platform. Such is the case with short titles. In this article, we’ll cover the formatting of the short title attribute in Google [&#8230;]
The post <a href="https://www.storegrowers.com/short-title/" data-wpel-link="internal">Short Title Attribute: When and Where To Use It</a> appeared first on <a href="https://www.storegrowers.com" data-wpel-link="internal">Store Growers</a>.

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